Explore our vault of artifacts to learn more about our history, our origins, and maybe some of your favorite Folgers® moments in time.

1850


The Pioneer Coffee logo featured a gold miner standing beside a Sierra stream.

 

1852


An 1852 ad for William Bovee’s coffee and spice mill, where James Folgers gets his first job in San Francisco. 

 

1854


An original coffee barrel from J.A. Folger & Co, which would store roasted coffee beans. 

 

1899


Promotional calendar from J.A. Folger & Company.

 

1930


Workers preparing to ship Folgers Regular Grind and new Folgers Drip Grind.

 

1930


This Folger’s temperature gauge was a promotional display item.

 

1940


Salesmen were enlisted to find and clean glass jars, while packers struggled to make airtight lids out of waxed cardboard.  

 

1940


“When I Say Coffee, I Mean Folgers” slogan is introduced.

 

1941


An advertisement during World War II informing customers about Folgers updated packaging in order to conserve metal. 

 

1949


Try Folgers Coffee with ice.

 

1960


The New Orleans coffee roasting and packing plant.

 

1963


“Pictured in the foreground are the gold decorative canisters featuring the Folger’s ship logo.

 

1968


This ad from 1968 highlighted a Folgers variety made especially for the electric percolator. 

 

1970


Folgers Decaffeinated in the green can was introduced.

 

1970


The mountain image has been associated with Folgers canisters since 1915.

 

1975


Folgers Crystals is introduced with the “Tastes as Rich It as Looks” campaign.

 

1987


This Folgers Coffee Machine ERTL ride-on racer promotion.

 

2005


A commemorative Folgers can was sold to assist with the Hurricane Katrina relief efforts in New Orleans. 

 


Folgers Today

You've seen our past. Now, discover more about how we roast and our efforts today. 

The New Orleans Story

Our legacy lives on in the hearts of those who roast Folgers Coffee today. 

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Our Responsibility

We have a commitment to coffee farmers and coffee drinkers across the globe. 

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