This photo from the ’30s depicts workers preparing to ship Folgers Regular Grind and new Folgers Drip Grind.
1960
The New Orleans coffee roasting and packing plant after construction was completed in 1960. It’s where all our coffee is roasted and produced today.
1854
An original coffee barrel from J.A. Folger & Co, which would store roasted coffee beans.
1899
An 1899 promotional calendar from J.A. Folger & Company.
1970
The Folgers logo was redesigned to include a mountain logo. The mountain image has been associated with Folgers canisters since 1915. Originally, the mountain represented on the can was California’s Mount Shasta, a gold-mining area, the reason James A. Folger was drawn to California in 1850.
1980
In the “The Great Folgers Switch” campaign, unsuspecting coffee drinkers’ regular coffee was secretly switched for Folgers Crystals.
This Folgers Coffee Machine ERTL ride-on racer promotion was available in 1987 for $19.91 with the purchase of two Folgers products.
1963
This depiction of a store display was part of a 1963 sales kit. Pictured in the foreground are the gold decorative canisters featuring the Folger’s ship logo. Above are jars of Folger’s Instant Coffee—the predecessor to Folger’s Crystals.